Lidl Hellas 25th Anniversary

Case overview

To celebrate 25 years of success in Greece, Lidl Hellas trusted Vivestia to digitally preserve and showcase this important milestone through a high-end 3D Virtual Tour. Our goal was to capture not just the event space, but the full essence of Lidl’s journey in Greece.

The virtual experience offers an immersive walk-through of the anniversary venue, highlighting key moments from the company’s history, iconic Lidl products and best sellers, and interactive multimedia exhibits that bring the brand’s story to life.

Whether it’s to revisit the celebration or discover Lidl Hellas’ impact over the last 25 years, the virtual tour serves as a digital time capsule that will continue to engage users well beyond the event.

Involvement

VR Creation

VR Hosting

Photos Extraction

Website Embedding

Video Promo Creation

Visit live

The Brief

Our role was to digitally preserve the event atmosphere and make it accessible online for guests, employees, partners, and the general public. The final result is a seamless and engaging experience that reflects Lidl’s brand identity and celebrates its legacy in the Greek market.

Pain Points

Tight Timeframe
Live Event Constraints
Media Synchronization
Venue Complexity
Post-Production Accuracy

Our Approach

For Lidl Hellas’ 25th Anniversary celebration at Anassa City Events, Vivestia took a strategic and creative approach to transform the physical event into a lasting digital experience. We captured the entire venue in high-definition 3D, highlighting key areas such as Lidl’s product showcases, company history installations, and branded media zones. Despite the challenges of scanning during a live event, our team ensured smooth navigation, realistic visuals, and seamless integration of anniversary videos and interactive content. The result is a fully immersive virtual tour that extends the impact of the celebration beyond the event day, allowing Lidl to share their legacy with a wider audience.

1 VR model

1 Floor

300 m2 Area Covered

The Results

The final 3D Virtual Tour delivered a powerful digital extension of Lidl Hellas’ anniversary, attracting both internal stakeholders and the public. It provided an engaging way to revisit the event, increased brand visibility online, and served as a long-term showcase of Lidl’s history and achievements. The immersive experience enhanced user interaction and offered a memorable way to celebrate 25 years of presence in Greece, all while preserving the essence of the event in a modern, shareable format.